Tuesday, July 05, 2005

Lord of the Bings

Some up-and-coming supermarket marketer has "borrowed" the recent Jackson trilogy imagery to push bing cherries, and I say "more power to her!" This is good for a laugh, until "they" try to bring it down because it is taking profits away from the studios. It really weakens their intellectual property, and may confuse the two products in the minds of potential customers.

1 comment:

justJENN said...

What market is that?